GALA 411 Success

Posted on: July 25th, 2017 by Eve Campbell GALA Articles No Comments

Wonderful things happen when people get together and focus on their organization, especially in a retreat setting. This experience creates an opportunity to regroup and establish greater clarity and new direction. In my work as GALA Choruses 411 Advisor to Board of Directors, I see this routinely! Whether it’s a group with 25 singers or an umbrella organization with hundreds of members, the results of planning and implementation can be amazing.

I’ve worked with a chorus over the last 3 years that was concerned about decline in audience size, visibility in the community, and finances. Sound familiar? I am amazed by and so proud of this group for tackling their issues. First, they made the connection between outreach and the other two issues and made a commitment to increase their presence in their community. Within their 3 year strategic plan period they more than tripled their outreach efforts, have received awards and recognition for making a difference in their city, and their audience and revenue numbers have grown by leaps and bounds. This didn’t just happen! This started with recognizing there were issues, creating a plan, and working as a team to stay on target with goals and actions.

It takes commitment and determination to stay on target. Board, singers, and staff (if applicable) must suit up and show up. It doesn’t work if everyone isn’t on board with the mission and vision of the organization, or if folks have their heads in the sand about organizational difficulties. One must be fearless, but kind, in tackling the issues within their nonprofit. Status quo is not growth and quickly leads to decline – so don’t settle for status quo!




Eve Campbell

Eve Campbell serves in GALA's 411 Program as the Board Development Advisor. She has worked in the Not- For-Profit industry all of her adult life and loves being involved in mission driven experiences. As an early member of The Women's Chorus of Dallas she found her passion for the gay and lesbian choral movement. She served as the Executive Director of TWCD for over ten years and currently works as a consultant to non-profit arts organizations. Eve has served on numerous non-profit boards including the GALA Choruses board, with a term as president during the Festival Year 2000 in San Jose, CA. During her time with the GALA Choruses board Eve began working with member chorus boards to help with strategic planning, crisis intervention, annual planning, fund development strategies and other board issues. Since her first GALA Choruses consult in 1998, she has had over 100 consults with different choruses and other non-profits, many multiple times, as repeat requests have been frequent. She has also presented at Leadership Conferences, Festival and Artistic Director and Manager's meeting. Recognized as both a community leader and a leader in the gay and lesbian choral movement, Eve has received numerous awards including the Legacy Award from GALA Choruses (the organization's highest honor), the Extra Mile Award for service to the Dallas gay and lesbian community and a lifetime membership award with the Women's Chorus of Dallas. You can reach Eve at
Eve Campbell

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